Sometimes I see a comic strip and I think it makes a truly powerful statement. Mohammad Haj Youssef shared a post on Facebook that had a whole series of these comics with a comment, “This is the world we live in.”
Here are the images. Because sometimes images speak for themselves, I’m going to share the images without commentary. Some speak to me more than others, bit they are all powerful in their own way.
My wife and I are on holidays. This morning I opened my phone and there were two messages on Snapchat. My oldest finished her summer course yesterday and sent us one at 1:30am telling us about a late night visit with a friend, and commenting on our sunset Snapchat that we sent the previous day. My youngest sent one of our cat giving her early morning cuddles before her 5:30am shift.
It’s funny how social media gets a bad wrap, but people don’t spend a lot of time talking about how good it is for connecting family. My sisters and I have never been as connected as we have been since covid started. We began a ‘Sibs’ chat on WhatsApp that we use all the time, and we regularly connect on a group video chat. That never happened before lockdowns.
It takes a few seconds to share a photo and write a quick blurb, or to make a video and share a little slice of life. My daughters are better than my wife and I for also saving the pics and videos before sending them and so we also get ‘1 year ago’ (or longer) memories sent to us as well.
Sharing a little slice of life… that’s exactly what it is. Moments that aren’t focused on projecting an image for social media… not about sharing just the highlights you mostly see on Facebook and Instagram. Instead, just sharing honest moments with the people you love. Messy hair, tiny frustrations, funny or embarrassing incidents, meals, and just average moments when you think of your kids or they think of you.
Without these apps, we would probably not connect as much. They act as easy-to-share tools that invite updates and make us feel closer… Connected, when we can’t physically be together.
If you share a post on Instagram, it can go directly to Facebook, not because it’s convenient, but because Facebook owns Instagram. That same link will create a link in Twitter, rather than sharing the picture, so if you want to see the picture, you must go to Instagram. Why? Because Instagram wants your attention. If they share the image you want to share on Twitter, then you don’t need to click on Instagram, see other Instagram images… and advertising.
Got a message from LinkedIn? You’ll get an email informing you of it (if you want to be notified). But that email won’t contain the message. Instead, you cave to click a link and go to LinkedIn.
They want your attention at the cost of your convenience.
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Update: I want to share this tweet by Laef Kucheran here:
“This observation is strikingly useful when trying to understand almost *anything* the social media giants do.
They want your attention. Convenience (or health, or democracy, or societal happiness) are always secondary concerns.”
I’m not pretending that I have a crystal ball, and can see into the future, but here are some predictions on the year ahead:
1. Vaccines.
A) In the developed world: despite growing evidence that vaccines are saving lives, there are going to be too many people that choose not to get them and the Delta variant (or another yet to be named variant) will bring prolonged restrictions that the very people refusing to get the vaccine will be the most vocal about.
B) In the developing world: It will be another year from now before many countries have enough vaccines to distribute two shots to every person that wants one… but in some of these countries it will be mandated, and that will be a new front of contention and fear mongering in ‘more free’ countries.
C) Booster shots (a 3rd dose) will not be seriously considered for at least 6 months to a year, if at all… but watch for news as elites decide to get it anyway, and while this won’t influence anti-vaxers to get their shots, many with 2 shots will want the 3rd shot as a security blanket.
2. Conspiracy theories.
These will flourish for two reasons:
A) Social media is too easily exploited by clever use of targeted advertising dollars, and fake news/information travels faster than boring but true facts.
B) The news plays easily into the hands of controversy = clicks = advertising dollars. Example: Share the story of an articulate 22 year-old choosing not to be vaccinated. Let her express her concerns for a minute, give a 30 second response, let her get the last word in. The controversy is more important than the science, and the news cast plays like an anti-vaxer advertisement… for free, with a large audience.
3. American Politics: The next year will decide the 2024 election. It is comical to me that some people still think the last election will be overturned… it won’t. However, I think Trump will make a lot of waves in the next year. While I won’t make a prediction as to weather he rides the wave or sinks, I think contention around the last election will be the counterbalance to Trump’s legal woes, and both of these will play into keeping his name in the news, and on the minds of Americans. If in a year he is not in legal hot water, then be warned that he could be a legitimate candidate in 2024.
4. Climate Change: Freakish weather will make this a hot topic for the next year. That said, not much will change with respect to doing something meaningful about it. Newsworthy, but somehow not change worthy.
5. Cryptocurrency: Countries will begin to adopt their own digital currencies. Paper bills will not be produced by most countries in 5 years, and this will be evident by next summer. Developing countries with massive inflation issues will lead the way.
6. Cancel culture: I’ll end on this, and in all honesty, I think this is a wish more than a prediction. I hope that there is some rebalancing around people being cancelled for poor indiscretions. What I mean by this is that someone saying something stupid can’t be treated as equally vile as someone who commits an evil crime. Human beings make mistakes. Two things matter when those mistakes are made. First, how much harm was caused? Second, what is the response/consequence?
I don’t think public/social media spaces are spaces where restitution and resolutions happen. Instead these sites become cesspools of anger, hate, rage, and an attack on people which prevents conversation and learning. Some of these attacks are worse than the indiscretion, but that doesn’t seem to matter.
I would like to see people provided a chance for redemption, rather than vilification and cancelation. We need to allow for learning and growth.
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That’s 5 predictions and a wish. I’ll set a calendar date for a year from now and see how I did.
The kids that are perfectionists, work for hours on something that was good enough long before they consider the work to be finished.
The kids who loves to do research collect so much of it that it becomes overwhelming.
The kids who are easily distracted spends too much time catching up on work that should already have been handed in, and are perpetually putting off work that should be done now.
The kids that stress about the class they don’t like, spend less time and energy on the classes they enjoy.
The kids that work on more than one thing at once end up doing less of everything as they bounce from task to task.
The kids that should ask the most questions ask half as many as the kids that really don’t need to ask, but want to make sure they understand, or are doing things correctly.
It’s not always a lack of trying, it’s not always a lack of effort. It’s the lack of the understanding of where to put effort, what to do next, when to ask for help, and when to either remove distractions or remove themselves from distraction.
But the good news is that habits are learned. Success can provide as much serotonin and reward stimulus as distractions do… but only if the habits are in place to make the rewards consistent. Otherwise, video games, social media, and the illusion that multitasking is actually a thing, trump the rewards of good habits.
Sometimes we give kids too much choice, too much time, too many extensions. Sometimes what they need are high expectations, and hard deadlines. Sometimes they need a teacher checking in on them, asking to see work in progress, and giving timely and precise feedback. Sometimes kids need teachers to help them with their plan of action, and then hold them accountable to the plan.
Because sometimes the appeal of distractions are too strong, and giving a kid time to choose what they should do next isn’t really giving them a choice. Because sometimes distractions are too strong, and kids are not really choosing, they are falling back in the habit of doing the things that feed their brains with serotonin. They don’t get the same rewards from hard work, because they don’t have the habits to ensure that hard work pays off. Sometimes we need to make the choice for them, then instead of praising the work, we need to ask them how they feel getting the work done. Sometimes we need to help build good habits for them, because the alternative is to let the distractions win.
For many years social media has been a big part of my life. I’ve used mostly Twitter, but also Facebook and LinkedIn, and to a lesser extent Instagram. I also engage on Snapchat with my family, and I love the creativity of TikTok. But I don’t spend a lot of time on any of these.
Actually, about 3-4 times a week I do go to TikTok and spend a half hour being entertained, but not producing anything, just watching. To me this is more like TV than social media. I don’t watch TV regularly, but I’ll ‘tune in’ to TikTok for 30 minutes, then my phone tells me that I’ve used up all my time. I set the time limit because I found that I could easily switch from 30 minutes of entertainment to an hour plus of wasted time. So, while I engage with TikTok for a few 30 minute stints a week, it’s entertainment rather than engagement. Occasionally I’ll tweet a really clever TikTok.
Beyond that, I really just auto-post my blog to Twitter, Facebook, and LinkedIn, then later that day see if anyone has engaged with those posts. I also respond to any engagement people have with me, such as someone tagging me with @datruss on Twitter. So I go in as an observer, and respond if addressed directly. Yes, I might do a bit more while I’m there, but I’m not usually engaged for more than 5-10 minutes.
This is far less than I used to engage. Twitter was my go-to place to share what I was learning and to read links that inspiring educators shared. I used to be fully engaged with Twitter as a learning tool. But now I listen to audiobooks and podcasts or conversations on ClubHouse. I do this mostly when working out or when in transit, or while doing things like grocery shopping. And social media doesn’t engage my attention too much more than that.
Interestingly, I think what I do on social media is still a lot compared to others in my age bracket. I don’t pretend that I’m not using these tools at all, or that they don’t take any of my time… they just take less time than they used to.
I remember a conversation with someone about my time spent on social media, and this person spent no time on any of the tools and was questioning how I found the time? I asked if he watched TV? Was he a sports fan and did he watch sports on TV? Did he watch the news? The answers were yes, yes, and yes, and he easily consumed more television than I consumed social media. I could include my daily writing here on my blog and the math still leaned in the direction of more time spent by him on television than me on social media.
But if I’m honest, minus this blog I’ve been using social media more for entertainment than engagement, consumption rather than production. It has been a slow shift over the past few years. This is an observation not a call to action. I don’t think I’ll be changing this any time soon. That said, producing a daily blog since July 2019 is far more online social sharing than almost anyone I know, so my online engagement is still weighted towards production rather than consumption… And, anyone watching TV for the same amount or more time a week can’t say the same.
While I’m looking forward to our Professional Development Day this coming Friday, I wouldn’t be being honest if I said that I wasn’t missing conferences. I’ll be attending from my laptop, alone in my office. I won’t be going to a large auditorium for a keynote, sitting next to friends, making lunch plans, geeking out in conversations with people I don’t usually get to see, making podcasts between sessions… there is a lot of appeal to engaging with connections beyond the sessions you go to at a conference.
For me, it usually includes meeting ‘digital friends’, people that I know from online/Twitter, whom I’ve never met before face-to-face or whom I have met, but less times than I can count on one hand. These connections invariably make the conference great for me. And not only do I get to meet these wonderful people, they tend to be people that like geeking out with me about what we’ve learned. If I go to a mediocre session, no problem, I can chat with someone who went to a better one. Go to a great session, and now I’ve got someone to share it with out loud, to help me solidify what I’ve learned.
But beyond the learning, there is the human connection. There is the opportunity to be with people I don’t get to see often but I enjoy their company. It’s about being with my tribe. I’ll enjoy the sessions on Friday, but I really look forward to a time in the future when I can once again go to a conference, pick up my swag, and connect with people that make the whole conference experience great!
Right now, if you do a Google search for a product like an iPhone, above the link to Apple.com you will see ads to purchase a phone. Those ads are how Google makes its money.
Meanwhile, if the search you are doing isn’t a product, but an idea or concept, then those ads aren’t always about selling something, but rather about sharing content… and that content is usually surrounded by advertising. That’s how a website gets you to look at ads on their page, how they get advertisers to pay them for views and clicks on their pages. This race for your attention is not free, and what you see on the internet, at the top of searches, and on websites next to, above and below, the content you want to see is the price we all pay… the price of our attention.
I think that there is going to be a social media platform that will show up in the next few years that is going to figure out micropayments as a means to share ad-free content. Want to see a news article with no ads? Pay 1/10th of a cent. Find a great article you really enjoyed? Give them a hand clap or two (applause of some sort), each worth 1/10th of a cent. If you really like it, you can share 10 X of your applause… or a whole penny. Enjoying some art shared or creative writing? You decide how much applause to give.
You’ll have people not paying much, but others will be generous. And along with this will come a culture of disliking sites that embed advertising. We will see a lot more ad-free content. News sites might insist on a micropayment. The challenge is how to get people to ‘buy in’ to paying rather than seeing ads. I think this will happen with a social media platform that does 2 things:
1. Charges about $10 to join.
2. Gives you 9,500 ‘points’ to give away. (10,000 times 1/10 of a cent minus a 50 cent or 500 point fee.)
Basically, you will be given the points to give away through applause for websites you like. Because these points will be called something fun besides 1/10th of a cent, and because you get so many of them, you’ll think nothing of sharing a few of them on content you like. When you run low on them, you can purchase another $5, $10, or $20 more, but with a decreasing commission:
$5 gets you 4,250 points
$10 gets you 9,500 points
$20 gets you 19,700 points
The sweet spot will be $10, which isn’t a lot of money if the points last the typical person more than a month.
Some people will use their points miserly, others will spend over $20 a month. Overall, an economy of paying, or rather ‘applauding’ content that is shred ad-free will become something people are happy to do.
It will be interesting to see how micropayments will influence the content that is shared. Will we see sites begging for applause? Viral videos earning more money than advertising could ever get them? Sites donating their applause to charity? There are many ways this format could go, but I think one thing you will see is a genuine hate for websites that share ads embedded in content… and I’m looking forward to this!
No big aha moments. I had a few moments where I read something and my instinct was to share it on Twitter. I missed a chance to do a podcast with some friends I haven’t connected with in a while. And a former students and a few current students took some time to welcome me back with some ‘doctored’ images of me. (I’ve been uwuify’d.)
https://twitter.com/laefk/status/1358230779302580224
Hewwo, @datruss! I heard you're coming back from a social media hiatus. You've been a patient man with me in the past, so I offer you a warm "Wewcome back, mistew Twuss!" #UwuifyTruss pic.twitter.com/bjqzwENmVS
— Sterling Anders (@RainbowRoboto) February 7, 2021
I think if I did this social media vacation 5 or 6 years ago, I would have missed it a lot more, but I don’t engage on social media nearly as much as I used to. Also, my school days tend to be long and I’m very rarely on social media at school, unless it’s for the school, or maybe while eating lunch. So, this self-imposed break really just stopped me from vegging out on TikTok when I’m tired, (I find it far more entertaining than TV and have a time limit on it so that it’s like watching a half-hour show).
I’m not sure if I’ll take a break like this again any time soon, but I also think that I might come back slowly. I’d also like to experiment and play a bit more with ClubHouse. I’m a huge fan of audio and I can see some real value in this new platform. If you haven’t heard of it yet… you will.
Well, I kind of broke my social media vacation a day early. I was invited into Clubhouse by Mike Slinger. For those of you that don’t know what Clubhouse is, it is a voice/conversation based social media platform where people create rooms where anyone can join and chat or listen. Moderators can run the room like a live podcast or as a room where they invite anyone in to join the conversation.
Very early this morning I joined a room, Connect EDU. The host, Giancarlo Brotto, quickly invited newcomers into the conversation to share their background.
I really see potential here. The sharing of voice is powerful. I can imagine people having some really great conversations ‘out loud and in the open’ but live with an audience who can raise their hand and contribute. I also see the potential for some strong community-building.
I had an idea for a text-based environment similar to this a few years ago. I imagined a private chat that is publicly viewable, and a side chat for the audience. Imagine two to five people having an in-depth Facebook-style text conversation but if you were reading from the outside, you couldn’t comment directly… the conversation is theirs, but that there was also a side panel for the audience. Then the people having the conversation could invite the audience in, if they see and like something in the audience chat.
Clubhouse does this with voice rather than text, and I think this new social media platform is going to explode! I’m reminded of radio call-in shows, and I can foresee some incredible communities being built. I’m not sure how much I’ll use it yet, but I’m pretty sure Clubhouse is going to be a platform you hear more and more about in the coming months.
