Optimize not Maximize

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Maximize your profits, grow your busy, success is just around the corner, and when you get around that corner greater success is just around the next corner. There is always more to get, more to gain, more to achieve.

But at what cost?

What is your time worth? What happens when you grow too big to feel like a community? Where does the next dollar come from: cheaper parts, lower cost labour, a drop in quality at greater than maximum production?

And again, what about your time? How many hours do you put in? How many hours when you are not working is your brain still focused on your ‘to do’ list, or on your work in general?

Getting bigger isn’t always getting better. Sometimes it’s smarter to optimize than to grow. Sometimes your current customers are more import than your next customers. Sometimes your time with family and friends should be the most important thing you focus on.

But these two things are not mutually exclusive. Optimization can help build your business, profits, and even a positive working environment… and improve your time management. A model of optimization helps you achieve more with less, and allows you to improve in more areas besides a focus only on getting bigger.

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  1. Pingback: Realistic targets | Daily-Ink by David Truss

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