A frustrating if not comical aspect of social media are lists and advice that are so banal they actually hurt to watch or read. I just saw a content creator give her “Top 3 tips for getting back on track with your credit.”

This was to:

1. First create a budget. Stick to it. And update it regularly.

2. Make cutbacks to save at least 3 months worth of monthly income.

3. Only spend what you already have.

The worst part of this ‘great advice’ is that it was sponsored by a bank. This was basically a paid advertisement from a savings bank, spewing trite and wasting our time and attention.

Here’s my advice to quit smoking: Don’t buy cigarettes.

Here’s my advice to lose weight: Eat less, exercise more.

Here’s my advice to get more sleep: Go to bed earlier.

Here is my advice to giving advice: State the obvious and you’ll always be right!

…But the advice won’t be taken, because that’s not really advice. It’s hopes and dreams. It’s laudable, wishful thinking. It’s not actionable for anyone who the advice is directed at. I’m reminded of a Derek Sivers quote, “If information was the answer, then we’d all be billionaires with perfect abs.”

I don’t know too many billionaires with perfect abs, and facts disguised as advice won’t get you there either.

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