We live in an era where:

Lies spread faster than the truth

There is worldwide concern over false news and the possibility that it can influence political, economic, and social well-being. To understand how false news spreads, Vosoughi et al. used a data set of rumor cascades on Twitter from 2006 to 2017. About 126,000 rumors were spread by ∼3 million people. False news reached more people than the truth; the top 1% of false news cascades diffused to between 1000 and 100,000 people, whereas the truth rarely diffused to more than 1000 people. Falsehood also diffused faster than the truth. The degree of novelty and the emotional reactions of recipients may be responsible for the differences observed.

Science, 9 Mar 2018, p. 1146-1151

Media, and even more-so social media, can’t be trusted. And in fact, if it is eye-catching and click-bait worthy it will be sensationalized and potentially untrue. We live in an era of unlimited information and much of it is not factual, and not easily verifiable.

What can we do? I’ve said before that ‘Web Domains Matter’, and they do, but we still need to recognize that even new sites considered reputable have biases.

So we are required to take new information in as skeptics. Meanwhile we have to balance our scepticism with a dose of common sense or we could easily fall down the conspiracy rabbit hole. This is the new normal, this is being information savvy. This does not mean we will get to the Truth. Because it’s not just the information coming in that has bias, we have our own biases too.

We all have work to do, to understand some sort of relevant small ‘t’ truth that is in fact closely related to the capital ’T’ Truth. To find our way amidst an endless stream of information that favours misinformation, fake news, and half-truths. The rabbit hole runs deep, and we are all on a journey down it… with Artificial Intelligence creating a whole new level of generating convincing fakes that are easily believed, and algorithmically shared way more than anything truthful.

Start with the source, where is the information coming from? Apply a sliding scale of scepticism depending on the reliability of the source. Then be savvy in deciding what to believe and what to dismiss.

Source, scepticism, and savviness… the new path to information literacy.