I just spent 25 minutes writing a post that I titled ‘Student Ambassadors’, then realized it seemed familiar. I went to my blog and did a search for the term ‘ambassador’ and found ‘Student led tours‘ which I wrote about 5-6 weeks ago. The approach was different but the examples and key message was identical.

If I’d written it 2 years ago I probably would have re-shared the idea, but the last post was too soon and so now I write about the similarity of the posts rather than writing the post itself. I know I’ve also shared something similar to this before but sometimes writing daily is really hard. Coming up with novel ideas to write about is challenging. Not repeating some of those ideas is even more challenging.

Do you ever realize that you have specific ‘go to’ stories that you share? Certain memories that come up again and again, that you share with equal enthusiasm every time you share them? We have a model of who we are and we have stories that represent that model for us. We don’t try to be novel all the time, we are consistent, and we tell the same stories consistently.

So, I’ll repeat myself sometimes. Like today, if I recognize that I’m doing so, I will pivot and pick a new topic, or I’ll try to give a new idea on top of an old one… but sometimes I will not realize I’ve shared something before, and in those cases I apologize for the repeat performance.