Two apps have made me realize how the world is changing. These apps are very popular, but not here in North America. Here, a very popular app for connecting with others for business (as well as socially) is Slack – a messaging app for teams.
However, pop over to India and WhatsApp is the cool tool that everyone is using. “Simple. Personal. Real Time Messaging.”
And hop over to China (as I did just recently) and WeChat is the tool that is already ‘Connecting a half billion people’… A HALF A BILLION PEOPLE!
One of my students, Brandon Mayhew, was invited to the Facebook F8 Developer’s conference, and he wrote about Mark Zukerberg’s opening presentation and an ongoing theme he heard, “4.1 Billion was repeated several times at the event and that’s the number of people that aren’t connected to the internet, over the next few years facebook plans on investing heavily on infrastructure to help connect these people in these remote regions of the globe.”
As an interesting aside, Facebook bought WhatsApp… for 19 Billion Dollars!
When over 1/3 of the world’s population lives in just two countries, and when those countries are on a fast track to get everyone connected… it is easy to see that if you were building an app, you’d want it to be used in other countries beyond North America, and specifically in China and India.
Soon, you are going to see some of the top apps start in other countries and the American/Canadian market will be an afterthought. In fact it has already happened… WeChat was ‘Made in China’!